We Build Brands & Drive Them Forward Online
We follow a digital-first approach from strategy to growth. Our development & marketing services will shape your business idea into a successful growth story.
Our Services
Digital Transformation
Digital transformation refers to critical aspects of building a digital-ready business. It covers everything from understanding and leveraging the drivers of transformation to build a digital business strategy, to lead organizations, and help them navigate through the digital disruption.
Automation
It is a term for technology applications where human input is minimized. This includes business process automation (BPA), IT automation, personal applications such as home automation and more. Any industry that encounters repetitive tasks can use automation.
Cloud Services
Cloud computing is the delivery of computing services—including servers, storage, databases, networking, software, analytics, and intelligence—over the Internet (“the cloud”) to offer faster innovation, flexible resources, and economies of scale.
DevOps
DevOps combines cultural philosophies, practices, and tools that increase an organization’s ability to deliver applications and services at high velocity. It helps in evolving and improving products at a faster pace.
Product Research
We help you understand your customers’ needs and competitors’ intents with thorough market research. Our extensive research & innovation helps set the building blocks of your product by stimulating, fostering & enhancing emerging technologies to future capabilities with an impactful product.
Product Research
It is the process of gathering information about your product’s purpose, development direction, and which solutions you should offer to make customers happy. It is conducted through surveying and studying users to identify and understand their needs.
Scoping Sessions
A scoping session is an initial interaction between you and our tech team. We believe communication is key in order to turn a path-breaking idea into a functionally designed product. Here’s why a scoping session is a good starting point.
Business Analysis
The success of any business depends highly on precision, planning and finer details. We work with key stakeholders to elicit the necessary requirements and prioritize our client’s unique needs and adjust our strategies to provide tailor-made solutions.
Brand Strategy
Brand strategy is an action plan that determines the type of image that a company wants to build with its customers. The key components of a marketing strategy include purpose, consistency, emotion, and employee involvement. It is the responsibility of every individual in the organization.
Purpose
The first step when creating a successful brand strategy is to understand the purpose of the organization. While most businesses prioritize financial performance in their analysis, the focus should be on the value that the business wants to provide to customers.
Consistency & Emotion
The business should present a consistent, familiar identity to its customers which makes it easy for customers to recognize the brand. A business can touch the emotions of its target market by finding a way to relate with them on a deeper level.
Employee Involvement
They are an important part of the branding process however they are the most isolated people in the business space. They represent the company’s identity in day-to-day operations, and they should be well-versed in the proper handling of communications with customers.
Content Strategy
Content strategy is the high-level planning, execution, governance, and on-going management of the content lifecycle to support key business initiatives. Essentially, it’s your brand’s game plan to drive traffic, leads, engagement, sales, and other business outcomes through content.
Goal Definition & Research
We’ll help you in understanding your goals before beginning planning, and it’ll be easier to determine what’s best for your strategy. To develop a successful plan, we’ll also help you in clearly defining your content’s target audience – also known as your buyer persona.
Content Audit & Creation
We’ll conduct a content audit which will help you determine what resonates best with your audience, identify gaps in your topic clusters, and brainstorm fresh content ideas. Once the brainstorming is complete then we’ll help you in creating new content.
Publish & Manage
Our content marketing plan go beyond the types of content we create. Apart from organizing your content to make sure the published content is well-balanced and diverse, we also create a social media content calendar to promote and manage your content on those platforms.
Graphic Design
Graphic design is the creation of visual compositions to solve problems and communicate ideas through typography, imagery, color and form. There’s no one way to do that, and that’s why there are several types of graphic design, each with their own area of specialization.
Logo Design & Branding
The logo design identifies your business in its simplest form using a logo mark, typographic solution, or combination of both. Your logo design is the simplest visual representation of your business possible. That’s all there is to it.
UI/UX Design
A UI (User Interface) deals with the application’s graphical layout, which includes buttons, screen layout, animations, and so on. UX (User Experience) design deals with how users interact with the system, the logical navigation and how smooth & intuitive the experience is.
Wireframing & Prototyping
A wireframe is a schematic illustration of a page interface used to demonstrate the placement of content and functional elements on the page. Whereas prototyping allows you to turn a vision into something tangible in order to test your hypothesis with real users.
Website Development
Web development refers to web markup and coding involved in developing a website for the internet or an intranet. It includes all related development tasks, such as client-side scripting, server-side scripting, server and network security configuration, eCommerce development, and CMS development.
Corporate & Business
Whether you want a consulting website or a start-up website, a business website which establishes your brand’s online presence, to entice people to work with you or use your service; Digital Mine a perfect place to help you get started with your digital presence.
eCommerce
We build eCommerce websites with customizable features, standard pages like category & product pages and menu bars with business information. In addition, secure checkout is built to keep customer information safe from hackers or data breaches.
Feature Driven
These are the websites which have a very complex architecture, a huge database and need a robust & scalable server; e.g. social media platforms, streaming portals, CRMs, ERPs, etc. Our team is equipped with building and maintaining such portals.
Mobile Development
Mobile application development is the process of creating software applications that run on a mobile device and work with remote computing resources. We create installable software bundles (code, binaries, assets, etc.) and implement backend services such as data access with APIs.
Native Mobile App
A native mobile app is a smartphone application that is coded in a specific programming language, such as Swift or Objective C for iOS and Java or Kotlin for Android operating systems. Native mobile apps provide fast performance and a high degree of reliability.
Cross-platform Mobile App
These are written in one language and can run on all the platforms. The language in which the app is written may not be the native language of the underlying device OS. The most popular languages to create cross-platform mobile apps are React Native, Flutter & Dart.
Progressive Web Apps
These are actually web sites which render like a native app. The browser elements are removed to give the web content the full device real estate. When a shortcut for this web site is added, an icon is created on the mobile home screen to launch it just like a regular app.
Analytics & Marketing
Web analytics is the process of analyzing the behavior of visitors to a website. Web marketing is the process of using the internet to market your business. It includes the use of social media, search engines, blogging, videos, and email. These two process work together to maximize output.
Web & Mobile Analytics
We use different services like Microsoft Clarity, Google Analytics & Firebase to collect, process data, identity key performance indicators, develop strategies and experiment with them to reach the desired goals.
Digital Marketing
Advertising through digital channels to promote brands and connect potential customers using the internet and other forms of digital communication such as; search engines, websites, social media, email, mobile apps, text messaging, web-based advertising, etc.
Data Science
Data science is the domain of study that deals with vast volumes of data using modern tools and techniques to find unseen patterns, derive meaningful information, and make business decisions to help you and the business grow.
Our Process
Define
Specify the scope of work, finalise team & stakeholders, prioritize work and estimate time & cost.
Design
Plan work using user flow diagrams to show how features will function within the system.
Build
Design, develop & test the system across multiple sprints (iterations). This is the longest of all processes.
Build
Release iterations into production after refining the work using feedback from stakeholders.
Featured Work
Website Redesign
WELCH DESIGN STUDIO Website Redesign
When the team at a leading architectural & interior design firm “WELCH DESIGN STUDIO” wanted to revamp their online portfolio, we suggested Squarespace as a platfrom for their website which proved to be an ideal candidate for their mobile requirements as well.
Website Development
Quevos Website Design & Development
We worked with the brand who made world’s first crisps from egg whites and built their website. Shopify was a clear choice for a budding brand and the platform mirrored their innovative & minimalistic packaging.
Website Development & Marketing
Website Design, Development & Marketing for Love Ya Guts Box
After launching a successful website with a quirky & innovative design in Australia, we started helping our client in marketing the products and even helped her in starting & increasing sales in the US.
